Archive for the ‘Reflection’ Category

Non-organic apples

In which I reflect on the Apple's success and eventual demise.

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Personalization should be a choice!

Part 1.5 in a series on personalization.

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Personalization, Filter Bubbles, and civic duty

Part one in a series on personalization

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KICS?

Keep it complicated, stupid?

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Commonplacing

A lost art or new a digital frontier?

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Motivated Reasoning and The Problem With Google Social Search

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Web Strategy, Account Planning, and Qualitative Research

Web Strategy is rehash a of the Account Planning discipline found in the advertising world. It would do well to learn from its prototype—especially in terms of understanding the target audience.

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Website Readability as a Key Performance Indicator

Creators of interactive media have for too long downplayed the importance of readability. But a few recent developments—including the launch of Safari Reader—promise to change all that. We now have an opportunity to quantify and track Website Readability.

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Convergence, Convenience, and the Tablet/Laptop TV

Apple’s new iPad is a revolutionary device. But it’s not a convergent device. That's why, in the not-to-distant future, I expect to see a combination tablet/laptop TV that can adapt itself to the user rather than the other way around.

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